Geo-Precision Pro - Chasin Digital

ENGAGE YOUR CUSTOMERS ANYWHERE THEY GO

Our proprietary programmatic advertising platform combines precise, custom geofencing and tracking technology with highly-targeted data. Using our geofencing technology, we can track and report on foot traffic for shoppers who have seen your advertising with target and conversion zones. Targets zones are drawn around specific businesses and key locations in your local market to capture potential customers who are then served your ads across the open web. A conversion zone captures your store and tracks when a shopper visits your brick-and-mortar location after seeing your ad. Advanced analytics provide valuable insights into your customers’ buying journey as well as your ROI.

The results are turn-key digital marketing campaigns for hyper-targeting your local consumer audiences.

The technology works as follows:

GEOFENCE KEY LOCATIONS

Collect Precise Data

Rigorous Data Monitoring

Deploy Your Strategy

Unmatched Performance

Improved accuracy, better defined audiences, and conversion zones down to the square foot drive performance and efficiency that other marketing channels can't match. With custom conversion zones, we can track and report on foot traffic when–having already been shown an ad–your audience visits your business or brick-and-mortar store. Measure influence and action to get a clear picture of campaign performance.

Campaign Analytics

We provide an analytics portal so you can see continuously updated analytics and metrics associated with all campaigns including the clicks and foot traffic from each target zone so that campaigns can be easily polished over time.

Target

Draw custom polygon shapes on a digital map to create the most precise target zone possible. Up to a full square mile or down to a few square feet means your audience is as precise as you need. Expand and refine your audience using multiple first and third-party data sources and ensure your ads are getting shown to the right people.

Capture

Based on time, geo-location, and user behavior we capture device ID's and create unique, highly-targeted audiences to align with your marketing campaign strategy. We also offer a look back window to reach any consumers who have visited any of your targeted locations within the previous year. We reach your target customers with precision, not unnecessary volume.

Clean

Collected audience data gets thoroughly scrubbed for 36 hours to ensure accuracy, integrity, and eliminate potential bots or irrelevant devices. Good data in, good advertising out.

Deliver

Ads are served to your audience as they spend time on apps, websites, and even internet-connected TVs across the digital ecosystem where and when it makes sense. Advanced analytics and machine learning makes sure your audience is receiving the right ad at the right point in their buying journey and moving towards a purchase. We can even build tailored creative in any ad format to fit your marketing needs and enhance your brand.

Book a Consultation

The best way to start drawing a crowd is to go one-on-one with our founder, Larry Chasin.

Schedule a no-cost, no-obligation brainstorming session to find out how ChasinDigital can help solve your challenges and move your marketing forward.

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